Marketing Plan
The following words used in Marketing Plan shall have the meaning as
defined as under :-
A. BUSINESS VOLUME (B.V.)
It is the value of a product on which the Sales Incentive is calculated. It can be seen on
company’s website. The B.V. of product may be equivalent to selling price or different as may
be declared by the company from time to time. Business Volume can also be changed from time
to time by the company.
B. MAIN LEG (GROUP) AND OTHER LEG / LEGS (GROUP)
The leg (Group) with highest Business Volume is called main leg (Group) of Direct Seller. All
the legs (Group) other than main leg (Group) are called other leg/legs (Group). Main leg (Group)
may be different in different months.